Meet the dream team of supporters

Firsthand Alliance is a pre-seed and seed VC fund backed by 100+ entrepreneurs and executives who have “firsthand” experience building successful companies. This community is the core value-add to the founders we invest in. We want to "write small checks, add big values" to founders who are building the future of B2B, from the earliest stage.

We invest in next-gen B2B companies in a broad sense. As long as the company is selling to business customers, our wealth of experience and connections can help. To name a few: SaaS, AI/data, developer-first tools, the future of work, digital transformation and automation, consumerization of enterprise software, cyber security, devops and blockchain infrastructure. To be clear, our investment scope is way beyond the Salesforce app ecosystem. We want to be an early supporter for founders who are building the “next Salesforce” — companies with the scale and impact of Salesforce in the industry. The founders do not need to be Salesforce alumni to get funded.

As quick and simple as an individual angel investor. We like to introduce you to potential customers and, if needed, other value-adding investors during the process.

Our first check is $150k-$200k typically.